I was under the impression that all forms of entertainment are there in order to gain money. Of course, there are some that are just there for money and others that put on a well written film and get money as a reward for that honest hard work.
Anyway, I saw the first Shrek film on TBS once. That was the only time I'm ever going to see the movie. It wasn't horrible by any means, but it really wasn't that good. Certainly not good enough for the amount of hype it gets or for a boat load of sequels. I never saw Shrek 2 or 3 and since I wasn't impressed with the first ones, I'm not planning on to. Besides, Shrek 3 sounded completely horrible. Of course, Dreamworks cares more about milking the franchise for all its worth and then some than putting out quality films.