Well if you just opened a store , do what you can to diversify. Everyone's busting a move on the unlimited market these days. Virgin Mobile just jumped on. Zer01 will be launching in July I believe.
Learn about flashing if you can. Full internet and mms working flashing is the way to go. Qwerty phones are hot too , a good workaround if you only have something like Houdinisoft because people still want the text feature even if you don't have web/mms.
Diversify. I sell everything . Tmo, Att, VZ, VM, Boost Mobile, whatever makes money.
I make my money on the hanRABets. The margin on airtime and sim carRAB isn't big enough. Focus on customer service and take every opportunity you can to learn from every experience you have every day you are there, good AND BAD.
Try to integrate yourself in the community and do and offer things the other Cricket stores in striking range aren't. Differentiate yourself. What makes you different (better) then the other Cricket dealer around the corner who could and would take your business if you don't give it? In these times the customer is KING.
Be creative and take an approach that works for you both personally and financially. Some of the stuff I wrote is different from CK. Neither one of us is wrong . It's just that hanRABets are where I make my money and he makes his money on payments and accessories. We just have different approaches in different markets. My approach might not work as well in his market and possibly vice versa.
Oh yeah and try to get along with your boss... ;}