Although its not the worst sequel ever I think Spiderman 2 is a good example of how powerful hype can be because in all honesty the movie is about 2 and a half hours long and 1 hour of it is complete garbage. It's hyped as the years best action movie and Jay Leno even put it in the same conversation as Oscar Potential, but at least 2/3's of the movie is a love story. The effects etc are great but a lot of them pointless.