Why does This Morning support all these non-celebrities?

Oh there we go, you were first. Anywhere on the forums where there is a title that includes 'This Morning' you can guarantee posts like yours, even though it has nothing to do with the original question.
 
It shows low it's fallen since the glory days of Richard and Judy and the Albert Dock when it had interesting guests and features and they now rely on reality show contestants as presenters. Also BBC One outperforms This Morning, which shows its time is over. This was 15 years ago a very good show but has become just like an extension of GMTV.
 
And what would you replace it with Glenn? And if you say 'a drama repeat' I will scream.

At least it's live television. It may not be to everybody's tastes but I see that as a positive rather than a negative.
 
Simple a chat show with Lorraine Kelly for an hour and then reviving a quiz show like Catchphrase. You could also move back Loose Women half an hour.
Don't get me wrong if this thread was around in the show's glory days I would have defended it as good hybrid of a magazine and chat show with two excellent hosts. However, it should have ended on a high when you know who left not left to flounder along.
 
The show was exactly the same now as it was then. In fact its less gimmicky now, they used to have that robot!

Phil & Fern were miles better than Richard & Judy. Phil & Holly chemistry seems a bit forced but its not a bad show and is doing good business for ITV. Besides, they'd have nothing to fill it with that attracts the same kind of audience (which is very profitable) without spending a similar amount.

Lorraine Kelly's show is identical to the This Morning format (hence she used to be a presenter!) so axing This Morning in favour of Lorraine is the most pointless thing ever.
 
It is simple...ITV is cheap, common and nasty. I hate it. Used to like it in the 80s and early 90s, but can't stomach anymore...I'd rather have the BBC News Channel on than suffer the Schof and the Willowtree.
 
Face it, ITV is total rubbish...too much soap, too much Cowell, too much reality rubbish, too much Philip, and their other presenters, Ant and Dic. If you want quality entertainment that offers a wide variety, avoid ITV.
 
I think daytime TV is pretty much just; "schedule filling."

So many hours to fill, so much of it is going to be tripe.

My view is; "Anyone watching TV at that hour of the morning get's the standard of programme they deserve."
 
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