Toon Zone Talkback - MacFarlane Sticks to Fox, Gets $100 Million Pay Day

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Seth MacFarlane (Getty Images photo)
From wunderkind to TV mogul: After 2 1/2 years of negotiations, "Family Guy" creator Seth MacFarlane has inked a new mega overall deal with 20th Century Fox TV that would make him the highest-paid TV writer-producer.

The pact, which could be worth more than $100 million, will keep MacFarlane at 20th TV through 2012. It covers his services on "Guy" and his other two animated series for 20th TV and Fox -- "American Dad!" and the upcoming "Guy" spinoff "The Cleveland Show" -- as well as his TV development, including a multicamera comedy with "Guy" writer Gary Janetti. It also encompasses new-media projects related to MacFarlane's TV series as well as DVD and merchandising revenue from them. ("Guy" alone has grown into a $1 billion franchise with red-hot DVD and merchandise sales.) Additionally, the deal is said to include advances towards MacFarlane's back end, which is expected to increase under the new deal.

"I get a lot of pleasure out of making shows," MacFarlane said. "It's a bonus to be getting paid well for it, and it's a double bonus to be getting paid exorbitantly for it."

Neither side would comment on the size of the deal, with 20th TV chairman Dana Walden noting only that "no one will ever have to offer Seth a handout of any kind."

MacFarlane's deal is expected to eclipse the $60 million five-year feature/TV pact J.J. Abrams inked with Paramount Pictures and Warner Bros. TV in 2006.

The deal is retroactive, as MacFarlane's previous pact with 20th TV expired more than a year ago.

"It's a relief to have it done," 20th TV chairman Gary Newman said.

Added Walden, "Today marks the first time in a long time (20th TV top business affairs execs) Howard Kurtzman and Neal Baseman did not have their shoulders up to their ears with anxiety."

Just as "Guy's" winding path to success was full of roadblocks -- Fox canceled the show twice before it triumphantly returned to become the network's top-rated comedy -- the road to MacFarlane's new deal was a long and bumpy one.

At one point in October 2006, when the negotiations had stalled, 20th TV delayed the start of production on the sixth season of "Guy" by two and a half months.

Still, throughout the process, 20th TV brass never considered letting MacFarlane go.

"I'd rather lose a limb," 20th TV chairman Newman quipped.

MacFarlane, who also voices most of the characters on "Guy," admits the thought of going to another studio crossed his mind during the drawn-out negotiations.

"But it didn't seem like anything was worth leaving 'Family Guy,' " he said. "And despite all the statements to the contrary, with the lawyers getting at each other's throats, deep down I knew it would eventually be resolved in a positive way."

The talks came to a halt during the WGA strike, when MacFarlane was very outspoken against the studios. He also publicly objected to 20th TV and Fox's decision to complete episodes of "Guy" without his blessing.

Both sides stressed that the events during the strike didn't effect the negotiations.

"No one can afford for the strike to permanently affect the relationship with the studio that you work for," MacFarlane said. "And on some level, you have to pretend it didn't happen, and at the same time continue to press ahead."

Fox is the only TV home MacFarlane has ever known.

Ten years ago, fresh out of college, he pitched to Fox an idea for an animated comedy based on characters from his thesis and his sequel to it.

The network and 20th TV gave him $50,000 to make a presentation. After working day and night for six months doing virtually all the animation and drawing in his home, he created "Family Guy." The network picked it up, and at 24, MacFarlane became the youngest executive producer/showrunner ever.

Soon thereafter, before "Guy" even premiered, 20th TV signed him in a multimillion longterm overall deal. The studio also helped keep "Guy" alive after it was canceled by Fox.

"I'm lucky to be at a place that creatively had been nothing less than 100% supportive," MacFarlane said. "Signing such a long contract is something I can feel good and relaxed about because I know they have tight purse strings, but they certainly give you a lot of creative freedom.

MacFarlane's main priority at the moment is getting "Cleveland," which he created with Rich Appel and Mike Henry, up and running. Eventually, he envisions his Fuzzy Door production company as an incubator for writing talent.

MacFarlane is repped by Endeavor, attorneys Jim Jackoway and Karl and manager John Jacobs
 
Cartoon Network/[adult swim] disagrees with that statement.

Larry and Steve, the aforementioned sequel to his RISD thesis short, aired on Cartoon Network's What A Cartoon! while Family Guy was reborn on [adult swim]. You know, they actually reran episodes for a number of years before the series was revived. Contrary to what Fox wants you to believe, the DVD sales wasn't the only thing that helped return Family Guy to the air.
 
This is the talkback thread for MacFarlane Sticks to Fox, Gets $100 Million Pay Day.
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Wow, congrats to MacFarlane to making this deal. Who would have thought that this would happen after FG was cancelled the second time?
 
I know, right? It almost physically hurt to read that.

I just hope it doesn't physically hurt to watch "Guy" now that Seth can pretty much do whatever he wants.
 
Yeah, I like Cleveland, but I can't imagine there's enough there to support a solo series. Does this mean he'll only appear on Family Guy sporadically now?
 
Well, looks like [Adult Swim] is saved.., and unfortunatly so is King of the Hill/The Simpsons (Though KotH will hopefully be replaced by the Australian Arrested Development Reunion Cartoon/Clevland Show)
 
Like The Simpsons, it's becoming very stale and boring as they run out of plotlines. We know they won't get rid of The Simpsons, and evert MacFarlene show is safe, so this makes King of the Hill on the chopping block (especially since Mike Judge signed some contract w/ ABC), like it has been for the past few seasons (Going to be replaced by The Clevland Show or that Australian Series being run by the creator of arrested development and voiced by Jason Batemen and Will Artnett)
 
Don't forget that he also make a short called "Zoomates" for Nick's "Oh Yeah! Cartoons" with Butch Hartman. :sweat: He has done work with two channels, and another one that helped the show to revive, and they say that he has only done work with Fox. Lies, I say.
 
Is this salary a record for an animation writer/producer? I wouldn't be surprised if it is, but I'm guessing Groening was making more at one point. Also, does anybody know the projected release date of the The Cleveland Show"?
 
Out of all this, I'm most glad that American Dad is staying. It has been consistently funny, and it's much better than Family Guy.

On the other hand, MacFarlane REALLY needs to shape up Family Guy. Considering that it's going for 4 more years, he needs to up the ante on the writing (and get rid of Herbert; he's not really funny anymore, just disturbing). The show has been VERY hit-and-miss, moreso than The Simpsons.
 
I disagree with your position on KOTH. Have you seen 'Death Picks A Cotton'? That was from this season and it was one of the best episodes of the series. KOTH is the only show on the Fox block that doesn't seem to be reaching for plotlines. I mean the episode they just aired on Sunday was hysterical, and they've never done a plot like it before.

Also, KOTH has been renewed, remember? It will be back next season with Family Guy, The Simpsons, and American Dad. I do hope that Australian show gets greenlit though, purely because of all the talent behind it.
 
I do agree that was a good episode, but others are forgettable. I started watching really this year after watching it occassionally while waiting for FG to come on after Simpsons. But ultimatly I gave up on this and The Simpsons after the strike as I found myself bored watching them

I know that, I meant for 09-10, which would be the first full season for Clevland/Austrialian Development
 
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