Sony unveils new A7R and A7 full-frame mirrorless cameras | Digital Trends
Home > Photography > Sony adds A7R and A7 to Alpha lineup…
By Les Shu — October 15, 2013
" alt=""/>]]>
]]> Sony officially announced what had been floating around the rumor mills the past weeks: two full-frame 35mm mirrorless cameras, the Alpha 7 and 7R, which Sony claims are the world’s smallest and lightest in their category. The two new cameras join the A99 DSLR and RX1/RX1 R Cyber-shot models in Sony’s full-frame lineup, borrowing design cues more from its compact RX1 and NEX cameras than the larger Alpha DSLRs. Designed as a small and lighter full-frame alternative for both pro photographers and advanced amateurs, these solidly constructed magnesium alloy bodies are weather-sealed for dust and moisture resistance.
The A7R uses a 36.4-megapixel Exmor CMOS sensor that Sony says is the highest resolution sensor it has ever made for the Alpha lineup, and, following a recent industry trend, eliminates the anti-aliasing filter for sharper details. The A7 has a 24.3-megapixel sensor, but uses a hybrid autofocusing system. Both cameras feature the new Bionz X image processor, which Sony says is responsible for handling much of the heavy lifting like fast autofocusing, Full HD video, and low noise – allowing for a compact camera to utilize a large sensor while delivering DSLR-like performance.
The A7 and A7R have a 2.4-million dot XGA OLED electronic viewfinder, as well as a 3-inch tilting non-touch LCD. The EVF is exceptionally bright, highly responsive, and displays a real-time view based on the settings. The cameras are also highly customizable: available are nine buttons that you can assign up to 46 functions. For movie recording, the cameras have audio level control, live HDMI output for external viewing on a monitor, and Clear Image Zoom for close-up shots. Wi-Fi and NFC are built into both cameras, with support for Sony’s downloadable PlayMemories Camera Apps that add additional functions like remote control and viewing from a smartphone, creative effects, etc.
The cameras will go on sale in December. The A7R will be priced at $2,300 (body only), while the A7 will be listed at $1,700 (body only) or $2,000 with a 28-70mm f/3.5-5.6 full-frame lens.
Check back for more details on new accessories and lenses.
DT
As the photography editor for Digital Trends, I bring with me more than 10 years of tech and lifestyle journalism experience. I have written for a variety publications that include Laptop, Men's Fitness, Computer Shopper, More, Best Life, and Men's Journal. My approach to tech is simple: Highlighting the best products that are easy to use with the most bang for your buck. On the side, I am an airline nerd who enjoys building Lego sets.
[h=3]In Case You Missed It[/h]
]]> [h=3]Latest Photography News[/h]
[h=4]Florida police use license plate cameras to curtail prostitution[/h]
[h=4]Sony adds A7R and A7 to Alpha lineup, world’s smallest full-frame mirrorless cameras[/h]
[h=4]Nikon doesn’t find Polaroid’s iM1836 camera amusing, files lawsuit for infringement[/h]
[h=4]Vimeo sweetens professional video hosting with more storage and unlimited plays[/h]
More Photography News
Digital Trends
Straightforward product reviews, reliable technology news, and tools to navigate the digital world.
Copyright© 2013 Designtechnica Corporation. All rights reserved.
Home > Photography > Sony adds A7R and A7 to Alpha lineup…
By Les Shu — October 15, 2013
]]> Sony officially announced what had been floating around the rumor mills the past weeks: two full-frame 35mm mirrorless cameras, the Alpha 7 and 7R, which Sony claims are the world’s smallest and lightest in their category. The two new cameras join the A99 DSLR and RX1/RX1 R Cyber-shot models in Sony’s full-frame lineup, borrowing design cues more from its compact RX1 and NEX cameras than the larger Alpha DSLRs. Designed as a small and lighter full-frame alternative for both pro photographers and advanced amateurs, these solidly constructed magnesium alloy bodies are weather-sealed for dust and moisture resistance.
The A7R uses a 36.4-megapixel Exmor CMOS sensor that Sony says is the highest resolution sensor it has ever made for the Alpha lineup, and, following a recent industry trend, eliminates the anti-aliasing filter for sharper details. The A7 has a 24.3-megapixel sensor, but uses a hybrid autofocusing system. Both cameras feature the new Bionz X image processor, which Sony says is responsible for handling much of the heavy lifting like fast autofocusing, Full HD video, and low noise – allowing for a compact camera to utilize a large sensor while delivering DSLR-like performance.
The A7 and A7R have a 2.4-million dot XGA OLED electronic viewfinder, as well as a 3-inch tilting non-touch LCD. The EVF is exceptionally bright, highly responsive, and displays a real-time view based on the settings. The cameras are also highly customizable: available are nine buttons that you can assign up to 46 functions. For movie recording, the cameras have audio level control, live HDMI output for external viewing on a monitor, and Clear Image Zoom for close-up shots. Wi-Fi and NFC are built into both cameras, with support for Sony’s downloadable PlayMemories Camera Apps that add additional functions like remote control and viewing from a smartphone, creative effects, etc.
The cameras will go on sale in December. The A7R will be priced at $2,300 (body only), while the A7 will be listed at $1,700 (body only) or $2,000 with a 28-70mm f/3.5-5.6 full-frame lens.
Check back for more details on new accessories and lenses.
DT

[h=3]In Case You Missed It[/h]
- Photos: Samsung’s NX1000, NX2100, and NX20 are sleek, mirrorless, sharing machines
- Take your camera for a spin with the Revolve camera dolly
- Photos actually ‘pop’ with BumpyPhoto
- Get inside CERN: ALICE with these shots from Antonio Saba
]]> [h=3]Latest Photography News[/h]




More Photography News
Digital Trends
Straightforward product reviews, reliable technology news, and tools to navigate the digital world.
Copyright© 2013 Designtechnica Corporation. All rights reserved.
