Smartphone Ownership 2013 - The Pew Internet and American Life Project

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[h=3]Overview[/h]For the first time since the Pew Research Center’s Internet & American Life Project began systematically tracking smartphone adoption, a majority of Americans now own a smartphone of some kind. Our definition of a smartphone owner includes anyone who says “yes” to one—or both—of the following questions:

• 55% of cell phone owners say that their phone is a smartphone.
• 58% of cell phone owners say that their phone operates on a smartphone platform common to the U.S. market.

Taken together, 61% of cell owners said yes to at least one of these questions and are classified as smartphone owners. Because 91% of the adult population now owns some kind of cell phone, that means that 56% of all American adults are now smartphone adopters. One third (35%) have some other kind of cell phone that is not a smartphone, and the remaining 9% of Americans do not own a cell phone at all.
[h=3]About the Survey[/h]The results in this report are based on data from telephone interviews conducted by Princeton Survey Research Associates International from April 17 to May 19, 2013, among a sample of 2,252 adults, age 18 and older.  Telephone interviews were conducted in English and Spanish by landline (1,125) and cell phone (1,127, including 571 without a landline phone). For results based on the total sample, one can say with 95% confidence that the error attributable to sampling is plus or minus 2.3 percentage points.  For results based on Internet users*(n=1,895), the margin of sampling error is plus or minus 2.5 percentage points. *Internet user definition includes those who use the internet or email at least occasionally or access the internet on a mobile handheld device at least occasionally.