Well this isn't Simpsons merchandise, but they did advertise during the Superbowl. Mr. Burns lost everything he owned, and everyone was enjoying themselves outdoors. I can't remeraber if it was Lenny or Carl, but they had a handful of bottled Cokes, felt sorry for him, and gave him a Coke.
The commercial ended with Milhouse up in a kite.
The commercial ended with Milhouse up in a kite.