Nokia E62 vs others

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I prefer Nokia, but I cant get over the size difference of the E62 vs. the Blackjack, Dash, blackberry and others (except the treos).

Is there something about the E62 that overcomes this size disadvantage. I am trying to figure out what would cause someone to go for the nokia over these smaller devices that are so similar in features. Is it really the OS? Is it battery life? Is it build quality? Or is it just product loyalty? I just don't see why nokia couldn't shave some mm off the E62 in order to compete better with other similar devices.

and remember I prefer nokia, but I want to be satisfied with my phone. The size of the phone is really important to me.
 
Yeah, I have also looked at the E61. But the dash has wifi too. Why would I go for a bigger device when all the features are pretty much the same. Maybe it is just OS preference, but I was wondering what made people choose a bigger device when the features are pretty even.
 
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