The Incredible Sulk
New member
As part of the enterprise development module, my group is required to write a business plan. We're using a template from a former student to create our own business plan. The former group's structure is as follows:
Mission Statement
>
Vision Statement
>
Value Statement
Since a mission statement is a brief summary of the purpose of the business, a vision statement is how the business is to be in the future, and a value statement is about communicating how the business is viable, I can't find a space for my introduction... Here check out what I've written:
Mission Statement
"To facilitate the breeding of healthy native bee colonies in Northern Ireland, which are free from varoosis and other maladies caused by the importation of foreign honeybees."
Background Information
In recent years there has been a catastrophic decline in the number of honeybees in Northern Ireland due to drastic ecological climate changes; queen bees can only reproduce on the wing outside the hive, but with heavy weather conditions this has posed impossible. Our local beekeepers have had little choice but to import honeybees from other European Union states, Hawaii and South Island, New Zealand. The importation resulted in terrible consequences. Vast numbers of wild bee colonies in Northern Ireland now carry the 'Varroa Destructor', an external parasitic mite that attaches to the body of the bee and weakens it. In the process it spreads RNA viruses, which can wipe out entire bee colonies if the infestation is significant. Furthermore, inter-breeding brought about 'mongrel bees', which possess undesirable traits such as being unproductive, unthrifty and unsuited to cope with the vagaries of the climate.
Does it read well? I hate using the "background information" title as it doesn't follow the style of a business plan. Would it be wrong to create a "preface" or "introduction"?
Mission Statement
>
Vision Statement
>
Value Statement
Since a mission statement is a brief summary of the purpose of the business, a vision statement is how the business is to be in the future, and a value statement is about communicating how the business is viable, I can't find a space for my introduction... Here check out what I've written:
Mission Statement
"To facilitate the breeding of healthy native bee colonies in Northern Ireland, which are free from varoosis and other maladies caused by the importation of foreign honeybees."
Background Information
In recent years there has been a catastrophic decline in the number of honeybees in Northern Ireland due to drastic ecological climate changes; queen bees can only reproduce on the wing outside the hive, but with heavy weather conditions this has posed impossible. Our local beekeepers have had little choice but to import honeybees from other European Union states, Hawaii and South Island, New Zealand. The importation resulted in terrible consequences. Vast numbers of wild bee colonies in Northern Ireland now carry the 'Varroa Destructor', an external parasitic mite that attaches to the body of the bee and weakens it. In the process it spreads RNA viruses, which can wipe out entire bee colonies if the infestation is significant. Furthermore, inter-breeding brought about 'mongrel bees', which possess undesirable traits such as being unproductive, unthrifty and unsuited to cope with the vagaries of the climate.
Does it read well? I hate using the "background information" title as it doesn't follow the style of a business plan. Would it be wrong to create a "preface" or "introduction"?