"Industry Canada will have bidding in Q1 2008 about giving new wireless licenses. These frequency will give the opportunity to existing provider to increase their network, or to new provider, like Videotron, to build their own netowrk (They are currently using the rogers' network).
According to Luc Lavoie, the coming of a new provider in a market dominated by Bell, Telus and Rogers would announced a price drop that would profit users. ( According to Luc Lavoie? I know that since 3 years lol )