...sport industry/ market? 1. He has been a major spokesman for such brands as Nike, Coca-Cola, Chevrolet, Gatorade, McDonald's, Ball Park Franks, Rayovac, Wheaties, Hanes, and MCI
2. Nike shoes created an entire brand of sneaker centered around him---the Air Jordans
3. He then starred in a 1996 movie, "Space Jam," opposite an animated Bugs Bunny.
2. Nike shoes created an entire brand of sneaker centered around him---the Air Jordans
3. He then starred in a 1996 movie, "Space Jam," opposite an animated Bugs Bunny.