Explain "Join, or Die" snake cartoon drawing by Benjamin Franklin?

Jeff

New member
I know its divided into 8 segments, the 13 colonies. but id like to know what exactly he meant by it? what does it mean? I'd like to know as much information as possible. I've looked stuff up but i don't quite understand, so please put it in simple words instead of sounding like a genius?? lol
 
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