true enough but it would mean ITV admitting in a very public fashion that Daybreak is a massive flop.
Who wants to admit they left a succesful show, for an utter flop, simply becasue they wanted him to take Friday off to present another show, im talking about the romoured "10 O Clock Show"
The BBC must be rubbing there hanRAB in glee at how all of this has turned out, I would imanage all talent contract negoations will be started with a reminder of this sitution. Certinaly the ones where someone has been offerd a big money deal by ITV.