Daybreak, First Day in, Improvement?

i've got daybreak on my SKY series link to give it a chance as it'll be the first thing i see in the morning, but where's the content?. hardly any news (i.e. why does local news finish before 8?) or quality guests. i can't see A & C lasting beyond a year. i fear a re-launch by the new year. it's a shame, because i feel it's slicker than BBC breakfast, but it feels empty. and where have the plants come from ???, i turned on my tv today and i thought they were broadcasting from kew gardens.
 
It's very good, Only thing I noticed is, when its dark (early atm but it'll be all the time in the winter) you can see the reflection of the crew wandering around in the glass.
 
I wonder if they will need a holiday soon presenting the show 5 days a week 6-8.30am. It can take it out on you.

I wonder will cover them on there hols?
 
just watching now. Can't say I'm particularly impressed. I'm sure they'll settle in to the show - the way they sit hunched towarRAB the camera together is weird IMO. The 'pick your favourite animal cruelty story' feature they have on right now is straight out of the Big Breakfast. They need to stop trying so hard.

ITV will always struggle against BBC simply due to the adverts.
 
yes but i don't like BBC because it's far too grown up for me, haha :)

i like daybreak because it's laid back, so i don't get depressed as soon as ii get up ;) aha.
 
It has always been the same bit of news for the whole of the programme!, GMTV, and the BBC do the same!. it is not a new format, I know it drives me mad as well, but thats the schedule i suppose it is catching people that are getting up at diffferent times!,,,,

It's not their fault we have more time on out hanRAB and keep viewing for the whole of the show!.... and if it gets to us!, think how it must be for the presenters!......

They must get really cheesed off having to repeat the same things all over and over again with a smile on their face as if it is the first time they have said it....:sleep:
 
The main problem, before anything, is the word 'daybreak'.

it's a cold, boring word forr a programme, that doesn't roll of the tongue when you say it.

the word 'GMTV' was friendly to say, and it also stood for 'good morning television'.

'daybreak' just doesn't cut the mustard.
 
I think the prog is dire - Adrian Chiles and Wotsername are terrible. He has to do everything from an autocue and has less life in him than a century old antique bar of chocolate.

I think I'll switch over to BBC - and that's pretty dreadful at its best, but at least the presenters are a bit more professional than Adrian Autocue.
 
jake lyle & ftv thank you both for your figures, whoever is more right is not the issue. It does however seem like it will take a long time for ITV to get any money back on the investement, certainly if Daybreaks ratings continue to be so uninspiring.

the Disney buy out is big, but some of that is so that ITV has full control of the Channel 3 EPG slot, making it easier to sell later on.

Even if we take that off the table, we are looking at possibly as much as
 
I agree completey with that, that is an amazing over sight by a broadcaster who has years of experince in this type to thing.

having had a look at the set, im not keen on the wood panelling, but otherwise the set is not all THAT differnt from The One Show studio.
 
I managed to catch the start of the show today and the continuity announcer said something along the lines of let's join Adrian and Christine.....

Either it's a prerecorded announcement or someone's not passing on the info because they weren't hosting it! :D

I think the show works much better with Lobb and Garaway. They are just far more natural and comfortable. Lobb is mainly a sports presenter (afaik from watching SSN) but I think he's adapted fine to presenting the show. I don't watch all of it so couldn't comment on his full perfomances, interview technique or comments etc.

I also think the newsreader was better. I'm not sure what it is with Khan but it seems like she is stuck in 60sec mode and always hurries it. I also don't like her bombastic style that reminRAB me of Jonathan Charles, who is a terrible newsreader imo.
 
All this is an uncanny echo of what happened when TV-AM started in 1983. They brought in ''big names''
Miichael Parkinson
David Frost
Angela Rippon
Anna Ford
Robert Kee
(some of whom were shareholders in the company)

The presenters seemed to think all they had to do was sit there but the viewers soon rumbled them (and some of them proved totally unable to master the programme)

The BBC had got on the air just ahead of them and already established a successful programme (in fact I don't think ITV ever overtook the BBC in the breakfast ratings).

TV-AM's ratings fell to next to zero and eventually Roland Rat rode to the rescue (the only rat ever to join a sinking ship as one critic put it).

And (and this is true) TV-AM's opening programme was called Daybreak
 
Dan Lobb and Kate Garraway are reported the covers. Dan may well be on soon, as Adrian is contracted to present the football too.
 
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