You should still be getting it for 10.99 a month until your 12 month contract is over. It went up from 9.99 to 10.99 when I was about 4 months in and I was told that it owuldnt rise until I had finished my agreed 12 month direct debit contract.
I'd love to have something like that. Unfortunately my local is Showcase and I don't think they run a similar scheme. As said you only need to go 2 or 3 times a month to make it worth while.
It was not listed on their website. Besides Ashford is impossible to get to without a car. I would not save any money as what I would save would go on taxi fares.
That's why there's very few chavs and irritating teenagers who are only going there because they've got nothing better to do. It's the best cinema I've ever been to - never had an trouble with the patrons there. Being car accessible only makes it a better place IMO.