Bell Rebrands self, drops Sympatico, ExpressVu names, Beaver mascots

  • Thread starter Thread starter MCIBUS
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So far the new commercials are less than impressive, and more annoying than the Beaver twins, IMO...
What is Bell Home Phone?
Is it like Rogers Home Phone? Or is it still POTS service, re-packaged/re-branded to sound like Cable Phone?
The whole minimalist style ad campaign is impressing me, minimally
I hope they decide to go back to the old(er), bett(er) logo, as this font is far to boring(er):D
 
I must be dense or something, but I just don't get the new Bell Ads, where they highlight the "er" combination in some word or phrase in the advertisement in blue. What is the blue "er" supposed to signify?
 
Do I care about how they advertise to me? I'm on a new 3yr contract with Telus for my cell. In 3 years I'll go for the best deal, no matter who it's with.

I get my internet over DSL with Velcom. No reason to change to Bell.

And I already get the most basic Bell POTS line. If someone comes out with a better POTS deal, I'll switch, no matter what advertising they use.
 
About time. Couldn't stand those rodents. Nothing against beavers in general... just those two.

Cheers.
 
I guess that this DigitalHome.ca will have to change the name of this forum from ExpressVu (BEV) to Bell TV (BTV)...:rolleyes:

New Bell logo:
bellcanada.gif
 
So what is the new logo? All I have seen is the new Bell Canada which is just the word 'Bell'- is that the same logo they are using for Bell TV or will it have a different one? The Bell TV website just has this Bell logo.
 
Its like your name, real simple....;)Imagine Bell, in the most basic font, there you have it. I prefer the old font myself, but what do I know...
 
Kind of figured they were going to drop the brand expressvu, cosidering that the 4100, 6141 and 9242 no longer said expressvu on the front panel made me wonder?!?!
 
I know they have changed the Name to Bell TV but I am sure they are still good old ExpressVu.

Somewhere I read that Bell TV is the trading name of ExpressVu LLP. Could be wrong though.
 
Am I the only one who prefers the old Bell logo?
I'm picturing some marketing guru sitting at a big table,doing his presentation, saying that Bell has to get back to the basics, and then flashes the new font/Bell logo
"ta dah"
Do you like it?
 
The new logo doesn't bother me. Losing the beavers does. Frank and Gordon should have been given one last commercial to let them say good bye. I believe they were introduced to the viewing audience during a previous Olympics (not sure which one).
 
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