The other year I went to the cinema in Calgary, Canada with my cousin and some of her family to see the Will Ferrell film, "Talladega Nights: The Ballad of Ricky Bobby"
It was like being at a football match, People were clapping when he appeared on film, cheering, booing ext. It was strange experience as over here people are so reserved.
I asked my cousin if such behaviour was normal and...
1. She seemed surprised by my reaction...and
2. Yep, they see some sorts of films as a sportsgame ext.
It was certainly an experience.I also saw the Star Wars Phanton Menace in Canada months before it came out in the UK. Same reaction there, but in a way, that was a cult thing.