A customer purchases a Sony digital camera that comes with a 90-day manufacturer¿s...
...warranty on parts and labor? The salesperson suggests that the customer consider the stores three-year extended service to cover any problems with the camera. The customer replies, I am getting a Sony because it¿s a reputable brand¿and at $98 the service agreement is more than one-third the cost of the camera.Four months later, the customer returns to the store and complains that the camera no longer takes pictures and that the store needs to make it right. If you were the store manager, what would you say? Would your response be any different if you knew that the customer was going to post his complaint on a consumer website?
...warranty on parts and labor? The salesperson suggests that the customer consider the stores three-year extended service to cover any problems with the camera. The customer replies, I am getting a Sony because it¿s a reputable brand¿and at $98 the service agreement is more than one-third the cost of the camera.Four months later, the customer returns to the store and complains that the camera no longer takes pictures and that the store needs to make it right. If you were the store manager, what would you say? Would your response be any different if you knew that the customer was going to post his complaint on a consumer website?