Name origin
Introduced on July 5, 1937, the name "Spam" was chosen in the 1930s when the product, whose original name was far less memorable (Hormel Spiced Ham), began to lose market share. The name was chosen from multiple entries in a naming contest. A Hormel official once stated that the original meaning of the name Spam was "Shoulder of Pork And haM".[citation needed] According to writer Marguerite Patten in Spam – The Cookbook, the name was suggested by Kenneth Daigneau, an actor and the brother of a Hormel vice president, who was given a $100 prize for coming up with the name.[5] At one time, the official explanation may have been that the name was a syllabic abbreviation of "SPiced hAM", but on their official website, Hormel states that "Spam is just that. Spam."