What's the difference between a bicycle bought at a bike shop and one at a...

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sdc_99

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...retailer like Target? For example, what is the difference between models like the Schwinn DeeLite (a 20" girl's bike sold at Target) and the Stardust (from bike shops). Other than the extra $100 in price.

How about models meant for adults?

Please tell me there's a quality reason to support my local bike shop.
Um...both models, the Deelite and the Stardust are Schwinns. And both are made in China. No "Buy American" reason to spend the extra $$$, I'm afraid.
 
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