Personally, I'm sick of 'features' like parking assistance, roll/yaw control, 80 airbags per car, anti-slip, anti-lock, adaptive cruise, etc., etc., etc. What Ford needs is a rear drive vehicle that looks like an Infinity G35 for $20K. Do the execs at Ford really, honest-to-God, believe that people care about or lust after a car that looks like the box a G35 or Altima came in?? Add to that a giant, chrome grille that resembles a drainage ditch barrier pasted onto the front and you've got yourself a retro kitchen-of-your-dreams on wheels.
Features? I live on the Gulf Coast and the only feature I would actually willingly pay for would be a sunscreen system that would block the windows when the car is parked outside. This seems like a no-brainer, servo-mechanical system that would simply roll a reflective screen upwards or sideways on tracks from the door trim or pillars. hell, Benz can do it, why can't Ford?
Ugh.