its a chat area where you meet other players, friend them, buy stuff for your apartment from the mall using your PS Store account, play games at the arcade in the bowling alley, bowl in the bowling alley, watch stuff in the theater, and some other stuff. hope this helps.
its a new feature that comes with the new PS3s, its basically stuff you do online with friends like chatting and other things, just a new feature for PS3s, comes with brand new ones
