In need of desperate help, i need to decide on my marketing dissertation topic. i want it to be something i enjoy and am interested in ... i really like the idea of doing it on ebay a this is something i am interested in and use regularly. I just dont know what aspect of marketing to write about some ideas i have had :
1. ebay as a threat to bricks and mortar retaillers due to many items coming from China at rock bottom prices.
2. ebay to open stores as many consumers dont know how to use ebay, these stores could sell items on behalf of customers
3. ebay and social media? not sure what route to go down? any ideas?
I appreciate any help i can get please let me know your thoughts as i have no idea! thanks
1. ebay as a threat to bricks and mortar retaillers due to many items coming from China at rock bottom prices.
2. ebay to open stores as many consumers dont know how to use ebay, these stores could sell items on behalf of customers
3. ebay and social media? not sure what route to go down? any ideas?
I appreciate any help i can get please let me know your thoughts as i have no idea! thanks