In trying to conduct market research, I am not sure if the consumer electronics industry would include the smartphone industry. More specifically smartphone repair. If opening an iPhone repair shop, could I base the industry I am analyzing on the smartphone industry?
The purpose of this is to answer a few questions:
What industry will you compete
Size and future direction of the industry
Important trends in the industry
Industry concentration
Assess the Porter's five forces on the industry
The purpose of this is to answer a few questions:
What industry will you compete
Size and future direction of the industry
Important trends in the industry
Industry concentration
Assess the Porter's five forces on the industry