[h=3]By EVA DOU and ARIES POON[/h]
Bloomberg News 'I'm not going to find another job,' says HTC chief Peter Chou, responding to criticism of his company's performance.
TAIPEI—After product fumbles and two years of share price declines, HTC Corp. Chief Executive Peter Chou knows the inevitable question is coming.
"I know you guys want to ask, will I quit," Mr. Chou says in an interview at the Taiwanese smartphone maker's headquarters on the outskirts of Taipei. "There are a lot of rumors that say I would quit, but I never said that. I'm not going to find another job."
The 56-year-old Mr. Chou has been on the defensive lately. HTC's stock has lost four-fifths of its value since 2011, when the company trailed only Apple Inc. in U.S. smartphone sales.
Bloomberg The HTC One smartphone was marred by delays due to supply problems at HTC.
Now, marketing missteps, shipment delays of its flagship smartphone and the rise of new competitors over the past year have pushed the company out of the top five smartphone brands in the U.S. Meanwhile, a string of recent high-level executive departures also has raised concerns about the company's future.
Interviews with current and former executives reveal the challenges of a company trying to make the jump from a first mover in a nascent smartphone sector into a consistent player in a now-crowded industry.
HTC's global smartphone market share fell to 2.5% in the first quarter of this year from 9.3% in first quarter of 2011, according to market-research firm Gartner.
HTC's stock, which is listed in Taiwan, closed Wednesday at $250 New Taiwan dollars (US$8.38), about 80% from its peak in April 2011. The company's earnings fell 98% to NT$85 million in the first quarter from a year earlier.
[h=3]Related Video[/h]
TAIPEI—After product fumbles and two years of share price declines, HTC Corp. Chief Executive Peter Chou knows the inevitable question is coming.
"I know you guys want to ask, will I quit," Mr. Chou says in an interview at the Taiwanese smartphone maker's headquarters on the outskirts of Taipei. "There are a lot of rumors that say I would quit, but I never said that. I'm not going to find another job."
The 56-year-old Mr. Chou has been on the defensive lately. HTC's stock has lost four-fifths of its value since 2011, when the company trailed only Apple Inc. in U.S. smartphone sales.
Bloomberg The HTC One smartphone was marred by delays due to supply problems at HTC.
Now, marketing missteps, shipment delays of its flagship smartphone and the rise of new competitors over the past year have pushed the company out of the top five smartphone brands in the U.S. Meanwhile, a string of recent high-level executive departures also has raised concerns about the company's future.
Interviews with current and former executives reveal the challenges of a company trying to make the jump from a first mover in a nascent smartphone sector into a consistent player in a now-crowded industry.
HTC's global smartphone market share fell to 2.5% in the first quarter of this year from 9.3% in first quarter of 2011, according to market-research firm Gartner.
HTC's stock, which is listed in Taiwan, closed Wednesday at $250 New Taiwan dollars (US$8.38), about 80% from its peak in April 2011. The company's earnings fell 98% to NT$85 million in the first quarter from a year earlier.
[h=3]Related Video[/h]