How can I hang my Backdrop?

Well I have my lights to the side and everything is in place right,But how can I make my backdrop not so flimsy on the holding,It cringles and everything

http://www.flickr.com/photos/brandonhaspoop/5290530179/
theres a sample of one of the cringles.

and the backdrop hits the floor,What can I do to make it tighter fiting and not just hand there?
should Iron it?
 
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