free activation? for mobile phones?

ThisSickBoii

New member
so i noticed that there is a "free/no activation fee" for phones offered by most companies like fido, bell, telus, and rogers.

but when i select my phone, plan and proceed to checkout, it says the activation fee is $35..
and it is under "ONE TIME CHARGES
(On your first bill)"

so basically i have to pay for the phone NOW, and on the first bill i hav to pay for the activation fee + monthly charge, like $60

so I DONT get it, what is the free activation fee?
(btw the offer ends at march 31, and today is the 31st, but it is not 11:59pm yet)
 
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