UNDERSTAND? 1. Dissertation topic
The Importance of Branding Fast Moving Consumer Goods in Retail Chain Stores
Consumer and Marketers Perceptions in South Africa
OR
2. The extent to which South African marketers perceptions and consumers perceptions converge to promote brand equity in respect of fast moving consumer goods in retail chain stores needs to be assessed
The Importance of Branding Fast Moving Consumer Goods in Retail Chain Stores
Consumer and Marketers Perceptions in South Africa
OR
2. The extent to which South African marketers perceptions and consumers perceptions converge to promote brand equity in respect of fast moving consumer goods in retail chain stores needs to be assessed