yes that would be custom. it would be reffered to a customized modern style of a stingray. A schwinn stingray was a very popul;ar bike back in the 1960s, it led the way for modern day bmx style bikes. An original would be worth a lot of money. A bike like in that video would probably cost a lot to build up part by part, though none of the parts would be considered "high quality" by any means. theyre a trendy way to customize a cheap bike, not unlike that singer who shamelessly used her body to find a trendy way of making money, not to mention being a horrible influence to our youth culture and future generation.