Bell Rebrands self, drops Sympatico, ExpressVu names, Beaver mascots

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Say it ain't so.
Frank and Gordon are no more, boohoo
I actually liked the characters, did you?
I wonder what Bell's new advertising campaign will look like

http://www.bce.ca/en/news/releases/corp/2008/08/07/74829.html
 
Oh, man....first they announce that they're gonna lay off 2500 employees....then two talking beavers get the axe!

That Ontario Teacher's Pension Fund has a lot to answer for..... :D
 
What a shame. They were a great marketing bit. It'll be interesting to se what they come out with next.

The most memorable of their commercials was an ad I heard on Q107 a few years ago just after the Leafs got knocked out of the playoffs. The punch line was Gordon shaved, and then complained about feeling a draft. I nearly dropped my coffee over the shaved beaver punch line.:D:D
 
Huh?
I like Norm, even his "bad" movies...(Dirty Work, "theres a dead hooker in your trunk!")
It's not like he is an actor of Gary Busey's calibre, but close...
Has Norm been in any movies lately?
 
also annouced they are changing the bell logo to just BELL in bold letters. Also EVU is no longer EVu its now belltv sympatico brand is gone aswell.

I saw them changing already the logos all over the bell center in mtl
 
Should've happened sooner, as far as I'm concerned. It went on, and on, and on...enough already!:mad:

No love lost here!
 
According to the news reports, they had great ratings with viewers.

I must say that we would watch them at least once rather than PVR past them like we do most commercials.
 
http://www.newswire.ca/en/releases/archive/August2008/07/c2380.html

don't know how they are going to make the PVR better with "Recording just got better" taglines as they aren't in control of that technology as they just rebrand a US box.
 
About time. Couldn't stand those rodents. Nothing against beavers in general... just those two.

Cheers.
 
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